It’s fewer than a hundred days until the UK General Election. You may have heard about it. Don’t believe me? There’s a website you can check. One person who is very aware of such things is ITN’s Deputy Political Editor,…
*This article originally appeared in PR Week on January 12, 2015* As a comms professional you spend hours coming up with a considered and creative strategy to navigate the media minefield, and then the organisation goes and does something completely different. An…